CMTv created several new-product and sales training videos for Dr. Bose, who would personally oversee the productions. He was a perfectionist, and CMTv embraced his vision to produce some of our finest corporate videos.
Eight years later, when he founded Bose corporation in 1964, he started with the slogan of “Better Sound Through Research” and used this ethos to inspire research into the factors that he saw as fundamental weaknesses plaguing the high-end audio system industry.
