We are working on a new mailer for MedSelfEd’s PreOp® titled “Media Flexible Content”.
Here is an image, as well as, an interactive image of the Poster Page:
This document is created as a html “mapped” page which includes 1 image and 1 line of instruction. What it reveals are links to “live” and working sites that feature each form of media rich content.
These InfoGraphs, or “map” linked web pages are great for email campaigns, “micro sites” and websites. They are engaging, functional and trackable!
And our graphics department can demonstrate from hundreds of available examples and help you in deciding your look and feel.
Last spring Sam Fiorella was recruited for a VP position at a large Toronto marketing agency. With 15 years of experience consulting for major brands like AOL, Ford, and Kraft, Fiorella felt confident in his qualifications. But midway through the interview, he was caught off guard when his interviewer asked him for his Klout score. Fiorella hesitated awkwardly before confessing that he had no idea what a Klout score was.
The interviewer pulled up the web page for Klout.com—a service that purports to measure users’ online influence on a scale from 1 to 100—and angled the monitor so that Fiorella could see the humbling result for himself: His score was 34. “He cut the interview short pretty soon after that,” Fiorella says. Later he learned that he’d been eliminated as a candidate specifically because his Klout score was too low. “They hired a guy whose score was 67.”
Partly intrigued, partly scared, Fiorella spent the next six months working feverishly to boost his Klout score, eventually hitting 72. As his score rose, so did the number of job offers and speaking invitations he received. “Fifteen years of accomplishments weren’t as important as that score,” he says.
Much as Google’s search engine attempts to rank the relevance of every web page, Klout—a three-year-old startup based in San Francisco—is on a mission to rank the influence of every person online. Its algorithms comb through social media data: If you have a public account with Twitter, which makes updates available for anyone to read, you have a Klout score, whether you know it or not (unless you actively opt out on Klout’s website). You can supplement that score by letting Klout link to harder-to-access accounts, like those on Google+, Facebook, or LinkedIn. The scores are calculated using variables that can include number of followers, frequency of updates, the Klout scores of your friends and followers, and the number of likes, retweets, and shares that your updates receive. High-scoring Klout users can qualify for Klout Perks, free goodies from companies hoping to garner some influential praise. —more
Yesterday, the ever-churning machine that is the Internet pumped out more unfiltered digital data. Yesterday, 250 million photos were uploaded to Facebook, 864,000 hours of video were uploaded to YouTube, and 294 BILLION emails were sent.
And that’s not counting all the check-ins, friend requests, Yelp reviews and Amazon posts, and pins on Pintrest. The volume of information being created is growing faster than your software is able to sort it out. As a result, you’re often unable to determine the difference between a fake LinkedIn friend request, and a picture from your best friend in college of his new baby. Even with good metadata, it’s still all “data”–whether raw unfiltered, or tagged and sourced, it’s all treated like another input to your digital inbox.
What’s happened is the web has gotten better at making data. Way better, as it turns out. And while algorithms have gotten better at detecting spam, they aren’t keeping up with the massive tide of real-time data. While devices struggle to separate spam from friends, critical information from nonsense, and signal from noise, the amount of data coming at us is increasingly mind-boggling. …more
BY Expert Blogger Steven Rosenbaum | 04-16-2012 | 6:17 AM
This blog is written by a member of our expert blogging community and expresses that expert’s views alone.
Lots of times I talk to companies who say they can’t have a YouTube Channel because they don’t have video.
But most of them have still photos. Those that don’t can use stock!
We created a short video for Cuming Corporation to use in its booth at an upcoming tradeshow that combines their own product photography with stock very effectively.